A Senior Visual Designer Building Scalable Design Systems That Drive Growth, Engagement, and Revenue.

I design things that help businesses grow—connecting brand, marketing, and systems along the way.

Featured Work
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A few projects where design went beyond visuals

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PupLuxe Grooming

Business + Growth
Scaling a luxury service brand from startup to multi-unit operation through design, marketing, and systems.

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Vibrant Wellness

Design at Scale
Designing clinical content and digital experiences used by 20,000+ healthcare providers to guide testing decisions.

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Gravitational Marketing

Process + Performance
Helped a fast-moving agency move faster—cutting design bottlenecks and improving delivery speed by 50%.

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What I Do

Design systems & scalable frameworks

I build systems that keep design consistent, scalable, and easy to work with.

Marketing & growth-focused creative

I design campaigns and assets that are meant to perform—not just look good.

Web & UX experiences

I simplify complex ideas into clear, usable digital experiences.

Cross-functional collaboration

I work closely with teams across marketing, product, and operations to make sure everything actually works together.

Some Outcomes from the Work

20,000+ healthcare providers supported

Vibrant Wellness

Improved clinical and marketing materials to better support testing decisions and patient care—reducing the need for consults while enabling more informed provider conversations.

Streamlined the marketing asset library, reducing redundancy and focusing on fewer, higher-impact materials for events and business development.

Scaled from 1 → 3 vans in under 3 years

PupLuxe Grooming

Scaled the business from a single mobile unit to a multi-van operation by developing the marketing, systems, and workflows needed to support sustainable growth.

Defined a premium, high-touch customer experience that drove consistent demand, increased retention, and strengthened brand positioning.